Learn the Lesson from Firefox Mobile Failure
Firefox OS is dead. The recent news that the OS developer was pulling the plug on their “better late than never” mobile strategy came as no real surprise. “Firefox OS proved the flexibility of the Web, scaling from low-end smartphones all the way up to HD TVs. However, we weren’t able to offer the best user…
German Refugees Will Boost eCommerce
Who are the per capita global e-commerce leaders, and how will German refugees boost the internet economy? South Korea = $2,384 (€2,221) United Kingdom = $2,354 (€2,194) United States = $2,175 (€2,027) Finland = $1,740 (€1,622) Germany = $1,358 (€1,266) That’s according to Monitoring Report DIGITAL Economy 2015. The report was initiated by the German Federal…
Marketers Listen to Rand Fishkin and Abraham Lincoln
These two online professionals may be separated by a century, but they remind us that many brands give up to soon before reaching their online viral bump. Rand Fishkin of Moz.com made the point to marketers in his Whiteboard Friday of October 21. They need “the freedom and support to fail many times before you hit on a…
Is Your SEO Strategy Lost in an Online Void?
Stop the vacuum & develop a successful funnel Google’s major algorithm change has revealed a major flaw in small to medium-sized businesses. Recently, Rand Fishkin of moz.com, outlined on his YouTube show, Whiteboard Friday, what is not an adequate SEO strategy. He made his point by asking the following questions. What keywords do we want to rank for?How…
Gmail Advertisements in AdWords for Advertisers
That’s the current online buzz of America’s most popular email provider. Last week, Google rolled out their update to advertisements for email. “Email is a big part of our everyday routines as a go-to place for staying in touch with family, friends and colleagues. It’s also a great way to get the latest updates from our favorite brands, whether we’re…