Marketers Listen to Rand Fishkin and Abraham Lincoln
These two online professionals may be separated by a century, but they remind us that many brands give up to soon before reaching their online viral bump. Rand Fishkin of Moz.com made the point to marketers in his Whiteboard Friday of October 21. They need “the freedom and support to fail many times before you hit on a…
Is Your SEO Strategy Lost in an Online Void?
Stop the vacuum & develop a successful funnel Google’s major algorithm change has revealed a major flaw in small to medium-sized businesses. Recently, Rand Fishkin of moz.com, outlined on his YouTube show, Whiteboard Friday, what is not an adequate SEO strategy. He made his point by asking the following questions. What keywords do we want to rank for?How…
Gmail Advertisements in AdWords for Advertisers
That’s the current online buzz of America’s most popular email provider. Last week, Google rolled out their update to advertisements for email. “Email is a big part of our everyday routines as a go-to place for staying in touch with family, friends and colleagues. It’s also a great way to get the latest updates from our favorite brands, whether we’re…