Why Choose Local SEO With Hawp Media?
If you’re like most local business owners, you’ve already heard “we’ll get you to #1 on Google” more times than you can count. We’re not going to promise that (we’re not in used car sales… we’re nerds who know how to rank…). What we will do is build a clear, realistic local SEO strategy around how your business actually wins customers.
At Hawp Media, our local SEO work is built on three things:
strategy, content, and your real service area. We look at how people search in Central Arkansas, what your competitors are doing, and where you make your best margins. Then we build a plan to show up in those searches—consistently.
We start with solid technical basics, but we don’t stop there. Your website, Google Business Profile, local landing pages, and reviews all have to work together. When they do, you get more visibility in Maps and organic search, more qualified calls and form submissions, and easier growth in the cities that matter most to you.
If you want an agency that talks straight, shares the strategy, and is upfront about pricing and expectations, you’re in the right place.
Optimizing your Google Business Profile is critical!
For local service businesses, your Google Business Profile (GBP) is often the first thing people see—before your website, your Facebook page, or your truck on the road.
A strong local SEO strategy helps your profile:
- Show up more often in Google Maps and “near me” searches
- Display accurate info: hours, service area, phone number, and website
- Look trustworthy with photos, services, and recent posts
- Convert quickly with call buttons, directions, and easy ways to contact you
When your GBP is dialed in, it becomes a steady source of calls and leads—not just a static listing you set up once and forgot about.
Understand how your customers actually search
Local SEO isn’t about guessing keywords and hoping for the best. It’s about understanding:
- How people in Little Rock and Central Arkansas actually search
- The mix of “near me”, “city + service” and problem-based searches they use
- Which terms are truly high-intent (ready to buy) versus people just researching
With the right strategy, your website and local landing pages are built around those real-world searches—not generic phrases no one in your market uses. That means more of the traffic you get is from people who are actually ready to call, book, or request a quote.
Local customers look for real trust and customer feedback
Local customers don’t just look for “who ranks first.” They look for who they trust most.
Strong local SEO helps you:
- Keep your info consistent across the web (name, address, phone, service area)
- Show off reviews that prove you do good work
- Use content, photos, and case studies to answer common questions
- Present a clear, confident brand everywhere a customer might find you
By the time someone calls or fills out a form, they should feel like they already know you—and that you’re a safe, smart choice compared to the other options on the page.
What’s Included with Our Local SEO Services
Local Listings
We set up, manage and perform ongoing updates to your top local directories including Google Business Profile and up to over 300 other listings.
Dedicated Management
We manage, analyze, and strategize with you directly so you know exactly what to expect from our team.
Review Management
We manage and monitor reviews for your business and provide you with tools to get more reviews.
On & Off-Page Local SEO
Each plan comes with an on-page and off-page local SEO strategy depending on your goals.
Custom Reporting
Get custom reporting to manage your ROI, and see all traffic and organic rankings.
No Annual Contracts
Don’t feel trapped! Our 6 month agreement defaults to month-to-month.
Local SEO PRicing
Check out our various pricing tiers. Our pricing is tailored to your marketing needs
Starter
$799/month
Overview
- 10 Target Keyphrases
- 4 Pages Optimized
- 6 Quarterly Assets
Foundations
- Ongoing Analysis & Review
- Onsite Implementation
- On Demand Reporting
- Monthly Reporting
Month 1 – Onboarding
- Technical SEO Audit
- Keyword Research
- Title/Description/H1
- Content Optimization
- Blog Strategy
- Local Listings
- Local Landing Pages
Month 2+
- 1 Onsite Blog
- 1 Offsite Content
Standard
$1499/Month
Overview
- 20 Target Keyphrases
- 8 Pages Optimized
- 12 Quarterly Assets
Foundations
- Ongoing Analysis & Review
- Onsite Implementation
- On Demand Reporting
- Monthly Reporting
Month 1 – Onboarding
- Technical SEO Audit
- Keyword Research
- Title/Description/H1
- Content Optimization
- Blog Strategy
- Local Listings
- Local Landing Pages
Month 2+
- 2 Onsite Blogs
- 2 Offsite Content
Advanced
$2399/Month
Overview
- 30 Target Keyphrases
- 12 Pages Optimized
- 18 Quarterly Assets
Foundations
- Ongoing Analysis & Review
- Onsite Implementation
- On Demand Reporting
- Monthly Reporting
Month 1 – Onboarding
- Technical SEO Audit
- Keyword Research
- Title/Description/H1
- Content Optimization
- Blog Strategy
- Local Listings
- Local Landing Pages
Month 2+
- 2 Onsite Blogs
- 1 Long-Form Blog
- 3 Offsite Content
Premium
$3299/Month
Overview
- 40 Target Keyphrases
- 16 Pages Optimized
- 24 Quarterly Assets
Foundations
- Ongoing Analysis & Review
- Onsite Implementation
- On Demand Reporting
- Monthly Reporting
Month 1 – Onboarding
- Technical SEO Audit
- Keyword Research
- Title/Description/H1
- Content Optimization
- Blog Strategy
- Local Listings
- Local Landing Pages
Month 2+
- 3 Onsite Blogs
- 1 Long-Form Blog
- 4 Offsite Content
FAQ About Local SEO Services
What is Local SEO?
Local SEO is the process of improving your visibility in local search results—especially on platforms like Google. It involves optimizing your website, landing pages, and Google Business Profile based on a comprehensive SEO audit.
This strategy is one of the most effective and affordable ways to drive local traffic and attract nearby customers. It includes managing online reviews, building local citations, and developing location-specific content.
A strong local presence can lead to more in-store visits, service calls, and online bookings. That’s why partnering with the best local SEO agency can make a measurable impact on your business.
What is on-page optimization and how does it impact SEO?
On-page optimization is the process of improving the individual pages of your website to increase their search engine ranking and attract more relevant traffic. This involves optimizing various elements on each page, such as meta tags, header tags, content, images, and internal links. On-page optimization is crucial because it allows search engines to better understand the content and context of your website pages, which can ultimately enhance your visibility and placement in search engine results pages.
What is link building and how does it affect SEO?
Link building is a method of obtaining inbound links from other webpages to yours. It’s essential because search engines rely on these connections to gauge the trustworthiness and importance of your website. If you have numerous quality backlinks pointing towards your webpage, it would signify that Google perceives it as highly pertinent and reliable. Nevertheless, be mindful that not all hyperlinks are equal – the linking site’s value and pertinence also plays a huge role in this process.
How long does it take to see results from SEO?
The moment you can expect to see the effects of SEO in your website varies greatly depending on factors such as the competitiveness of your industry, content relevancy, and backlink profile strength. In most cases, it may take a few months until substantial developments are seen with regards to search engine rankings and traffic. But through continuous optimization efforts that focus on generating quality relevant content, you’ll be able to keep increasing both visibility and ranking for your site gradually over time.